This is the Think and Grow Rich Review for you to read – the book ‘Think and Grow Rich’ was written in 1937 by Napoleon Hill and was promoted as a book to be used for personal development as well as self-improvement. Hill said that he was firstly inspired by suggestions made by business magnate and philanthropist Andrew Carnegie.
Although the book’s title would suggest that it’s purely about ways to increase income, Hill stated that the philosophies taught within it were to help people succeed in life, no matter what job they had, and also to show them how they could be anything they wanted to be.
The book was first published during the time of the Great Depression, in 1937. By the time Hill died in 1970, Think and Grow Rich had already sold more than 20 million copies, but by 2015, more than 100 million copies had been purchased worldwide by those who still believed in its powerful ethos. To this day, it’s still the biggest seller of Hill’s books.
The first edition was released in March 1937 and with an original print run of 5,000 copies, it sold out within just six weeks retailing at the time for $2.50 a copy. Hill claimed that a further 10,000 copies also sold out, within the following six weeks. A third print run was for another 20,000 copies.
The book was revised in 1960, and was then published by Crest Book, Fawcett Publications. The revised edition had the following testimonial from a W. Clement Stone on the inside page: “More men and women have been motivated to achieve success because of reading Think and Grow Rich than by any other book written by a living author.” In 1987, Fran Tarkenton, (Pro Football Hall of Fame quarterback,) hosted a TV infomercial which was to sell the 1960 version along with an audio cassette version of the book. In the intro to the commercial, Tarkenton said that he believed ‘Think and Grow Rich’ was “the greatest, most-honored formula for success that has ever been developed.”
The basic Premise of Think and Grow Rich
The content of Think and Grow Rich appears to be based on Hill’s earlier work, ‘The Law of Success’, which is thought to be the result of twenty+ years’ worth of him studying many successful people who had accumulated their own personal fortunes.
Hill studied the habits of these successful people and created 16 ‘laws’ which could be applied to anyone in order for them to achieve success. Think and Grow Rich condenses these ‘laws’, giving the reader 13 principles he named as the ‘Philosophy of Achievement’. Mark Hansen states: “two of the laws/principles are most important: The MasterMind principle/process and ‘know very clearly where you want to go’.”
The book claims that having a desire, keeping faith and practicing persistence can drive you to great heights as long as you quash negative thoughts and keep focussed on your long-term goals.
The 13 ‘steps’ in the book are:
- Desire: Desire is not about wishing for something, it’s about wanting, wanting which is well-defined and will commit you to a certain course of action. When wanting something is working for you subconsciously, you have Desire. Hill said that you must develop a clear, very specific and concise statement of what your desire is. If your desire is to have money, then you must specify how much money you want/need.
- Faith: Although Hill wasn’t a religious man, he did see the value in having Faith, which is a kind of self-confidence bordering on religiosity. It was a principle learned from his mentor, millionaire Andrew Carnegie. Hill felt that Faith would come to whoever mastered the other twelve principles.
- Autosuggestion: Hill’s techniques for using Auto-suggestion were to repeat your affirmation statement morning and evening, while at the same time visualizing your specific goal. For example, if you desire money, you need to see yourself possessing that money.
- Specialized Knowledge: Hill stated that no man could grow wealthy by using ‘general knowledge’ – whereas ‘Specialized Knowledge’ means the having the actual knowledge which necessary to fill a niche or need. He suggested that you should decide on what specialized knowledge you need and then go about ways of finding it and educating yourself.
- Imagination: Hill wrote “It has been said that man can create anything which he can imagine.”
- Organized Planning: “You are engaged in an undertaking of major importance to you. To be sure of success, you must have plans which are faultless.” The concept of organized planning was also touched upon in his first lesson on Desire, and it speaks about the necessity of having a plan to successfully see something through.
- Decision: Hill’s principle on decision states that leaders reach decisions promptly and know the importance of standing by those decisions. He wrote “(these people) know what they want, and generally get it,” because “the world has the habit of making room for the man whose words and actions show that he knows where he is going.”
- Persistence: Hill described persistence as “a definite purpose backed by a burning desire for its fulfilment” and “a definite plan, friendship and alliance with encouraging people as well as a willingness to shut out negative and discouraging influences.” This advice is still as true today.
- Power of the Master Mind: Hill describes Master mind as “coordination of knowledge and effort, in a spirit of harmony, between two or more people, for the attainment of a definite purpose.”
- The Mystery of Sex Transmutation: Hill identified the libido as being akin to vitality and drive in general. “The emotion of sex contains the secret of creative ability,” he wrote.
- The Subconscious Mind: Hill wrote, “Positive and negative emotions cannot occupy the mind at the same time. One or the other must dominate. It is your responsibility to make sure that positive emotions constitute the dominating influence of your mind.”
- The Brain: Hill thought that the brain and a radio were similar items, as being both a “sending station” and a “receiving set”. The vibrations emanating from other people’s minds, Hill wrote, “are picked up from the ether” and we can make our own signals stronger through the power of positive emotion.
- The Sixth Sense: Hill said, “(the sixth sense is) the medium of contact between the finite mind of man and Infinite Intelligence” and “the point at which the mind of man contacts the Universal Mind.”
So what is the secret in Think and Grow Rich? The fact that Hill’s work resonates as strongly in today’s business world as it did when he wrote it.